Opportunity Question:
How can we engage and bring attendees to Urban Repurpose’s Re-purpose event in Summer 2023?
Term: SPRING 2023
Department: School of Business
Course: BMKT 405: Marketing Projects in Industry
Instructor: Natasha Mrkic-Subotic
Staff contact: Tom Riessner Executive Director, Urban Repurpose and Annie Dempster, City of North Vancouver
Project Description:
In this collaboration, the students are building upon work completed in projects during Fall 2022. One student group is developing a marketing event plan for an event that Urban Repurpose is hosting in Summer 2023 on the benefits of sustainability and the re-use of materials, especially useable wood from demolished homes and buildings.
The event will include information booths, artists and vendors as well as an art competition.
